5 Growth Strategy Case Studies and Key Takeaways

growth ladder

It’s always challenging to grow a company from scratch or to the next level. Hence the whole concept of growth was coined by Sean Ellis in 2010 and has ever since stuck around to be a familiar word in the industry especially in the startup world. Sticking to the basic concept of growth, growth hacking is essentially a process that …

How To Write Unbiased Survey Questions

survey management photo

The true value of a survey is to uncover accurate information of the participant based on their sentiments. Because of this, it’s important to have your questions accurately reflect that rather than containing a bias response. If worded wrongly, your participant may be giving you false or even inaccurate information which leads to poor data collection. Every marketer, UX designer, …

8 Sites To Find FREE Stock Photos For Your Blogs And Marketing

staring laptop

Choosing good high-quality images can really make your marketing stand out from the crowd. Many times, having good photos not only enhances your social media efforts, paid social, emails but also your entire brand. But let’s be honest, many businesses simply don’t have extra spending money to be buying stock photos for every social media or blog they release. For …

Are You Spending Too Much Time On Your Website?

What is the goal of your website? Have a think about it. Done? How many goals did you come up with? Maybe it was to sell, to educate, to get more leads or maybe someone told you that you needed a website so you went and bought one. If at any point you had doubt what the goal of your …

Why Choosing The Right Imagery Is So Important

Ideas and Imagery content

More than often we as marketers and designers spend hours creating content, writing ad copy, creating emails and website landing pages. But how long do you take to choose the right image? It’s ironic I say this because what a person usually sees first is the image, not your writing. An interesting study done by Social Bakers found that over …

What is GDPR? | How to make sure you’re compliant

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Have you been getting an influx of emails around updates to their privacy policy or terms and conditions? Well that’s because the GDPR is coming into action soon and companies are making sure they are protecting themselves when it comes to the new privacy laws. Introduction In short, the GDPR (General Data Protection Regulation) is a new EU legislation covering …

5 questions to ask when designing a website

website growth infographic

Doing a website overhaul or a completely new one can be time-consuming but worthwhile. Your website is usually the first place your customer will visit and can leave an everlasting impression of your business. This is why when you do it, do it properly. Not only should it be easily navigatable but also designed to modern UI standards and device …